Magento

Magento Google Custom Search Integration

We have a lot of experience setting up Google Custom Search engines for both CE and EE versions of Magento. Before making the jump to outright purchasing the Google CSE (Custom Search Engine), we recommend installing the free/ad-supported version on a site to see how relevant the results are with the site. Below is a brief, step-by-step overview to setting it up.

1.) Setup your custom Google Search Engine at Google and copy the code they provide.

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Magento EE Load Product By URL Key

Just a quick tip. If you are using Magento Enterprise and finding that “loadByRequestPath” doesn’t always work when you try and load a product by the url key, it is because it’s a “feature”. According to Magento Enterprise support, Magento EE, uses its own urlrewrite model.

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Magento SEO Breadcrumbs

Magento Breadcrumbs are a bit to be desired, when it comes to consistency and SEO purposes. Product breadcrumbs would shift to whatever the latest category they were added to. So if a product goes on sale in a special “sale” category, then the breadcrumb would be rebuilt and shown on the product page.

This had a negative effect on SEO, in that the products where showing up in sales or even newsletter categories.

We found a post here at StackOverflow and an answer by “Fiasco Labs” got us started on the right path.

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Magento Frontend Order Not Showing

We recently rolled out a new theme update and thought we had worked out all of the kinks. We received an issue where customers could not view any orders within their customer account screens. They could get to everything else, including actually re-ordering.

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Magento SSL to Non-SSL redirect for SEO

One customer was having issues with certain SSL versions of their pages being crawled by Google. They were receiving duplicate content penalties.

While Magento does a decent job forcing a user to an SSL page of mandatory secure sections of a website (checkout/accounts etc), it does not handle the opposite. Redirect the user to a NON ssl version of the page. CMS Pages/product pages/categories. There is very little benefit of having them served via HTTPS and it increases the load on the server itself.

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Magento – Auto Apply Coupon Discount

We had a request to be able to link a coupon from a email newsletter back to magento, and automatically apply a coupon discount with one URL. So for instance, clicking on something like http://yoursite/applycoupon/index/?url=some-cool-product&coupon_code=TESTYOURCOUPON would go the magento site, automatically apply the discount to the cart when the user adds something to their cart.

Natively, this does not exist within Magento, so we had to either build for find a plugin to accomplish the same thing.

We found a great article from Drew Gillson (thank you!) that got us most of the way there. His article should get you most of the way towards the solution, however we still were having problems getting it to work.

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Google Trusted Store Feeds – The Moving Lines

Update 10/24/13:

We just heard back from our support person that we should be notified when the badge has an issue. We never received any confirmation or contact from them. In anycase, they did point us to the actual test tool in an obscure post on a Q/A page (Test Drive tool here).

We recently wrote about (source the difficulties we faced while setting up Google Trusted Store Feeds with Magento shopping cart.

Now we face a new challenge, trying to find out why a Trusted Store badge mysteriously disappeared. Thankfully, Google’s Trusted Merchant support folks are very responsive and an awesome group of folks. They were able to point us to the fact that our checkout success page has been incorrectly formatted.

This came as a shock,

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